How to Use Instagram for Business | A Complete Guide About Instagram Marketing

Do you have an Instagram account? If yes, welcome to the innovative world of Instagram. In this guide, you can know the business strategy and everything related to Instagram.

According to statistical data, more than 25 million brands and companies use Instagram for their promotion. The number of daily visitors to each business profile is approximately 200 million.

What are you thinking by knowing this data? Not to worry, you can also establish your online presence on this platform. You can take the help of Instagram growth services.

Mnay Instagram growth services are functional and providing effective services to their clients. You can learn more about Instagram growth here.

Instagram is a new home for your brand. Don’t wait further and download the app to start your business. Be ready to achieve your business goal through Instagram.

Step1: Instagram Business Account

If you have a personal account with all your brand’s content, then change it to a business account. The business account will give you access to additional features.

However, you can create a new business/ professional account for your brand. If you don’t want to change your account, and if it doesn’t represent your brand.

How to create a new business account?

  • Open the play store of your android or IOS.
  • Download the app and tap on it to launch.
  • After successful launching, open the app and sign-up.
  • You can sign-up by Email or number.
  • Furthermore, if you want to connect your Instagram with Facebook, log in with Facebook.
  • Now select an attractive username and set the password.
  • Fill in the profile information and add the bio of your brand.
  • You have done with account creation.
  • Now tap on the settings and convert this account to a business account.

How to convert a personal account to a business account?

  • First of all, log in to your personal Instagram account.
  • Tap on the hamburger icon
  • Now go to the settings and tap on the account.
  • Tap on the Business account and then proceed further.
  • You can connect it with Facebook.
  • Add more information about your brands like a number, email, and bio.

Step2: Set Up Instagram Strategy

  • Set up your goals
  • Define your specific targeted audience
  • Set up perfect performance metrics (Awareness of brand, Engagement by posts, conversion with customers)
  • Regular Post uploading
  • Post scheduling
  • Keep an eye on Activity, content, and Audience.

You can get the information by tapping on the three-dot icon in your profile. You can check the percentage of women and men reaching your post.

Step3: Profile Optimization

  • Add an effective bio with break links.
  • Display your brand to your customers
  • Add hashtags that define your brand
  • Use emojis for attention
  • Add spacing in your bio or break it through links.

With the help of the above tips, you can set an effective Instagram bio of your brand. Make 150 words bio as attractive as you can.

Now design a perfect profile picture for your brand. You can design a specific logo of your brand. Make sure to complete the Name and User name of your brand.

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